BBA Textile Management & Marketing

Combine your passion for textiles with business acumen in our Textile Management and Marketing program. Learn to navigate the intricacies of the global textile market, from supply chain management to consumer behavior analysis. With a focus on strategic planning, branding, and market research, you’ll graduate ready to lead and innovate in the fast-paced world of textile management and marketing.

Admission Criteria

We require candidates to meet the minimum entry test requirements for our undergraduate programs.

Test guidelines

Test Guidelines

Admission test and interview are crucial for selecting undergraduate candidates. Priority is given to those who excel in these assessments.

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Financial Aid

The Textile Institute of Pakistan ensures that deserving students can pursue their academic goals unhindered by financial constraints.

Curriculum Structure and Courses

Our Textile Management and Marketing program offers a comprehensive curriculum designed to prepare students for leadership roles in the textile and fashion industries. Courses cover a range of topics including supply chain management, product development, retail merchandizing, and consumer behavior analysis. Students learn to apply marketing strategies and market research techniques to effectively promote textile products and brands in a global marketplace. Additionally, coursework may include studies in textile economics, business ethics, sustainability, and international trade regulations. Through case studies, internships, and industry projects, students gain practical experience and develop the strategic thinking and communication skills necessary for careers in textile management, marketing, and entrepreneurship.

Course CodeCourse TitleCredit Hours
ACCT-101Principles of Accounting – I3
COMP-101Computer Concepts3
ENGL-101English Language Basics3
TEXT-175Intro. to Textile Manufacturing3
PKST-100/200Pakistan Studies2
Course CodeCourse TitleCredit Hours
ACCT-102Principles of Accounting-II3
COMP-102Computer Applications3
ENGL-102English Composition3
MATH-120Maths & Statistics for Business3
TEXT-176Natural & Manmade Fibres3
Course CodeCourse TitleCredit Hours
COMP-201Internet & eCommerce3
ENGL-201Oral Communication2
MGMT-201Principles of Management3
TEXT-201Yarn Formation3
ACCT-207Cost Accounting3
ECON-211Micro Economics3
Course CodeCourse TitleCredit Hours
FNCE-201Business Finance3
TEXT-202Fabric Technology3
LAWS-204Business Law2
ECON-212Macro Economics3
TEXT-220Textile Testing2
MGMT-250Business Communication3
Course CodeCourse TitleCredit Hours
MRKT-301Principles of Marketing3
ENVT-301Environmental Management3
STAT-306Statistical Inference3
ECON-312International Trade & Finance3
TXCH-350Introduction to Wet Processing& Washing4
MGMT-390Production & Operations Management3
Course CodeCourse TitleCredit Hours
MGMT-301Research Methodology3
MGMT-302Organizational Behaviour3
MGMT-309Product Development3
TEXT-303High Performance & Smart Textiles3
MGMT-314Marketing Management3
TEXT-313Introduction to Weave Designs3
Course CodeCourse TitleCredit Hours
APRL-401Apparel Manufacturing3
MGMT-407Human Resource Management3
MGMT-412Supply Chain Management3
MGMT-428Management Research Project3
MRKT-411Personal Selling3
Course CodeCourse TitleCredit Hours
MRKT-401Export Marketing3
TEXT-405Textile Merchandizing3
MRKT-403Retail Management3
MGMT-413Strategic Management3
MGMT-428Management Research Project3


Fee Structure

Our competitive fee structure, encompassing tuition, transportation, hostel, insurance, and others are detailed here.

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Test Sample

Our sample test gives an idea of what to expect in the aptitude test.

Program Faculty

Our faculty comprises accomplished scholars, researchers, and industry experts dedicated to nurturing brilliance and fostering innovation. Through mentorship, they inspire creativity and guide students toward success, preparing them to excel in their fields and make meaningful contributions to society.

Ali Kazmi

Director Marketing

SM Denim Mills Pakistan

I owe a significant part of my professional success to my alma mater, the Textile Institute of Pakistan, where I earned my BSC Hons in Textile Sciences. The knowledge and skills I acquired during my time at TIP laid the foundation for my rapid career growth. The institute’s strong industry connections and emphasis on practical learning provided me with a unique edge in the job market.
Within a short span, I achieved a remarkable milestone by becoming the youngest General Manager of Marketing in the industry at just 28 years old. Today, as a Director of Marketing for the past five years, I continue to excel in my field, leveraging the expertise and confidence instilled in me by my education at TIP.
I am forever grateful to my alma mater for shaping my career trajectory and enabling me to reach new heights.

Sarim Mehmood

CEO and Founder

Fruit of Sustainability

TIP is not just a university but a unique community that enabled me to walk on paths not previously taken, initiate new ventures, and drive change. It was at TIP that I found a nurturing environment filled with mentors who inspired me, peers who challenged me, and resources that empowered me. This support system was instrumental as I led organizations in C-level leadership roles at a very young age, gaining experiences that would have been unimaginable without the foundation laid by TIP. Eventually, this journey led to the founding of Fruit of Sustainability, Pakistan’s first tech company specializing in digital social and environmental due diligence SaaS platforms which is set to revolutionize the Textiles and Apparel Industry in Pakistan. The entire journey is deeply and profoundly attributed to TIP.

Kashif J. Abbasi

Deputy General Manager, Retail Operations & Business Development


The time I spent at TIP campus had been the most important part of my career. It has given me confidence to achieve something that i used to believe as impossible. TIP has been a multicultural institute where I got the opportunity to engage with people of various cultural backgrounds from across Pakistan. We were valued, pampered and sculptured for the country’s textile industry. Due to the high quality of education and personal brought up I received at TIP, I am being valued today in the textile industry.

Hassan Essani

Regional Head


It’s an honor for me to be associated with TIP from the first day in this gigantic place till I graduated. Graduating from this prestigious institute constituted my launching point in the textile industry and though I’m very well off on my way there. My gratitude to the teachers and the institute as I’ll always believe they had an immense significance in getting me where I am today.

Urooj Mughal

Deputy General Manager

Bsc Gul Ahmed

An unwavering commitment to excellence, coupled with the dedication of the faculty, equipped me with the knowledge, skills, and passion necessary to thrive in the dynamic world of textiles. I am filled with immense gratitude for the pivotal role Textile Institute of Pakistan has played in shaping my career and professional growth.

Ch. Haziq Ahmed



Entering the Textiles Institute of Pakistan back in ’05 kicked off my journey to where I am today. It wasn’t just about hitting the books; it was the whole vibe. The professors? They were like our industry sherpas, mixing theory with real-world stories that got us buzzing about business. They didn’t just teach; they inspired. And outside class? It was a hub of creativity and teamwork, where we bounced ideas off each other and dreamed big. The institute didn’t just give me skills; it lit a fire in me to tackle anything that came my way. So, yeah, big shoutout to my alma mater for shaping me into the entrepreneur I’ve become.